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Help, there's a customer on my corporate website!
How do you successfully cater for your customers on your corporate website, ensure that they are partial to your brand and end up at the right place? Customers rarely receive much attention on corporate websites any more. This is a wasted opportunity. Corporate sites can be used as an effective corporate marketing tool. Jungle Rating provides real- ...

Sponsoring and the role of the website
The months during which the great sports events take place are already underway. Euro 2008 and Wimbledon are in full swing and the Olympic Games are just around the corner. Such events are usually sponsored by large corporations. For this purpose, a variety of communication channels are deployed to convey the sponsor’s message. Internet plays ...

The credit crisis: online transparency not yet optimal
Nearly a year ago the first rumours about the credit crisis surfaced. In the meantime, banks and insurers had to write down some $ 380 billion. A good time to examine how the world’s largest banks and insurers use the internet – also in less favourable times – to inform their financial stakeholders. ...

Results of the preliminary research conducted for the 2008 FD Henri Sijthoff-Prijs prize
Small-cap companies lag behind in the quality of their online financial communications compared to mid caps and large caps. This can be concluded from preliminary research conducted by Jungle Rating for the 2008 FD Henri Sijthoff Prize. We assessed the corporate websites of all 132 Dutch listed companies. Only 18% of the companies provide Corporate ...

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