Prototype test

In the construction phase, we can test your website with users. In a prototype or concept test, a user-friendliness study is carried out using the hardcopy or demo version of your website.

The advantages of the prototype test

• The website is immediately optimised
  The shortcomings of the website in terms of user-friendliness are identified and eliminated before the website goes live. You can then load the website online with full confidence.
• Faster and cheaper development
  The voice of the target group inspires and makes design choices easier. This speeds up decision-making, prevents long-winded discussions and therefore saves development time and expenditure
• No sudden, heavy investments have to be made
  With usability tests, websites can be optimised at one stroke, and as a result, later revisions are never required (which would again have cost money)

Why Jungle Rating

Our method is unique:

• Jungle Rating has consciously avoided mirrored walls, thinking aloud, large cameras and a secretary who takes notes in the test room during surfing
• As far as possible, we simulate a natural user situation. Respondents surf undisturbed. This prevents them from ‘over-performing’

Our employees are unique:

• Our qualitative researchers are scientifically trained. They have executed hundreds of research projects for companies such as ABN AMRO, Airtrade, Eurorelais, ING, Neckermann, Otto, Proteq, SNS Reaal, Tiscali, TomTom, UPC and Wehkamp
• We are Internet specialists and we know the best examples from the world of practice. We base our advice on user experience as well as your Internet strategy

Our recommendations are practical:

• Instead of trying to impress you with thick reports, we formulate concrete and achievable suggestions for improvement