Sustainability reporting on the web - executive summary
At the end of 2005 communications consultancy firm Jungle Rating analysed the quality of online sustainability reporting of 50 of Europe’s largest companies. This executive summary provides you with:
- The general results of the research
- The 10 challenges for 2006
- A checklist with 20 recommendations for 2006
- The research methodology
Some interesting facts:
These facts are based upon the final research on the quality of online sustainability reporting of the 50 selected companies.
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74% of the companies have placed ‘sustainability’ as a separate item in their main navigation.
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60% of all companies do not inform their visitors on specific contact persons for sustainability.
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Nearly each company (94%) provides either a sustainability report or both a social and an environmental report.
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We found that only 20% of all companies provide an external assurance statement of their sustainability information within their online sustainability section.
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62% of the companies have press releases about sustainability on their website (either social, environmental or economic).
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24% explain to some extent the role and nature of the various materials they use in their production processes. 18% of all companies do provide quantitative information on the materials used as well.
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66% of all companies inform on their donations to society, either direct or indirect
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A code of conduct is available on 64% of all websites.
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Of all companies, only 28% communicate on last years sustainability performance compared to the performance of previous years.